01804cam a2200277 4500 758724150 TxAuBib 20120404120000.0 100701s2011||||||||||||||||||||||||eng|u 2010027700 9781593577803 $19.95 159357780X $19.95 (OCoLC)820136258 DLC DLC YDX BTCTA YDXCP WI9WB EINCP QBX CDX VP@ DLC TxGR TxAuBib Salvador, Evelyn U., 1952- Step-by-step cover letters [Book] : build an [i.e. a] cover letter in 10 easy steps using personal branding / Evelyn U. Salvador. Indianapolis, IN : JIST Works, 2011. xiii, 226 p. ; 28 cm. + 1 CD-ROM (4 3/4 in.) Includes index. Step 1: understand your personal brand -- Step 2: develop your unique personal brand message -- Step 3: write a compelling first paragraph -- Step 4: state your qualifications and benefits -- Step 5: summarize your key accomplishments -- Step 6: personalize your message -- Step 7: close with a statement of interest and a call to action -- Step 8: complete your cover letter draft -- Step 9: format and design your cover letter -- Step 10: review complete cover letter foundations and samples. Explains how to draft a compelling cover letter, show the value one brings, develop and communicate one's brand, summarize key accomplishments, edit the letter, and compel the employer to pick up the phone and book an interview. System requirements: Microsoft Word version 97 and later. 20120404. Cover letters. RV8